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Showing posts with the label Boris Berian

Dollars and Sense

For those of you deep in the running industry, you may have heard the story that's rocking the US domestic track and field scene. For those of you who haven't read about it, Nike is suing 800m runner Boris Berian for breach of contract. Letsrun has great coverage of the story; here's a link to it. (Sidebar: When is there not  some off-track story rocking the track world? Jeez.) I'm not going to go into my opinions on the story or rehash any of the details here, but I think it brings up an important issue in the sport that everyone wants but no one actually talks about: sponsorship . Every athlete enters to the post-collegiate world wanting some sort of sponsorship, even though just the word "sponsorship" has a nebulous definition. Does it mean a full, professional-scale salary? Gear and a small stipend? Performance bonuses? A pair of free shoes here and there? A logo on a jersey? The real definition is all of the above, which is incredibly confusing. E...